CTAM led cable to secure a successful bid to exclusively advertise digital cable in the US Postal Service ‘s change of address program. The 2-year project, “Cable Move National Change of Address Program,” launches in Jan and will include advertising in the pre-moving change of address guide, an online address change option and a postmove welcome kit. CTAM led the process for 14 cable companies, with support from Sand Cherry Assoc.

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Altice USA is moving UPtv and Aspire TV from its Residential Optimum Select, Economy, Value, and

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