Comcast [CMCSA] will trial Rentrak’s "VOD Essentials" system for measuring and reporting anonymous VOD usage data in Philly this May. Comcast hopes the system will help it and programmers better understand viewer preferences for VOD content. It could be an important tool in programming negotiations as the MSO continues to try and secure more and more content for its free on demand platform. — Insight [ICCI] inked an SVOD deal with ABC News that features 20 hours of programming, including "Nightline" excerpts, Reuters reports. The ABC News content would be included on a sports and news VOD package that will cost $4.99/month and include content from about 7 providers. Insight has previously said it’s interested in developing a slate of themed VOD packages (Cfax, 4/25/03).

The Daily

Subscribe
Wednesday–March 19

Super Bowl Boosts Streaming in Nielsen’s Gauge for February

While time spent watching television dropped from January to February, a record Super Bowl was a big factor for the streaming category in Nielsen ’s monthly “The Gauge” report. Streaming took 43.5% of TV

Read the Full Issue
The Skinny is delivered on Tuesday and focuses on the cable profession. You'll stay in the know on the headlines, topics and special issues you value most. Sign Up

Calendar

Apr 16
Cablefax 100 Awards CFX100 2025 List to be published 4/16/25
May 7
2025 Faxies Awards Faxies Nominations Open! Final deadline: 3/14/25
Full Calendar

Jobs

Seeking an INDUSTRY JOB or hiring for one?
VIEW JOBS

In conjunction with our sister brand, Cynopsis, we are offering hiring managers a deep pool of media-savvy, skilled candidates at a range of experience levels and sectors. The result will be an even more robust industry job board, to help both employers and job seekers.

Contact Carley Ashley, [email protected], for more information about posting a job on the website and our Jobs newsletter, sent twice weekly to 85,000 media professionals.