Concise breakdowns of HD-related service numbers aren’t yet a part of multichannel ops’ earnings results. Instead, high-def data remain a highlight for some, an oversight for others and a selective disclosure for many. Also, the results are often couched in an advanced services basket, preventing the discovery of hard HD numbers. Even so, a serviceable gauge of progress in the area may still be gleaned from certain 1Q numbers–save for data from Verizon and AT&T, which were devoid of related updates.

Let’s start with Comcast, which counts 6.9mln subs with advanced services such as DVRs and/or HDTV. The number represents 43% of the MSO’s digital customers and 33% Y-over-Y growth. In 1Q, 450K digital subs added advanced services.

DirecTV has experienced 40% growth in advanced services customers to more than 7mln. Approx half of the satcasters’ 1Q gross adds ordered HD and/or DVR services, and 60% of new subs purchased such services. DirecTV currently offers approx 95 national HD nets and local HD in 77 markets.

Time Warner Cable added a record 418K HD-capable subs in 1Q, bringing the op’s total to 3.4mln, or 41% of digital subs. The MSO expects HD penetration to breach the 50mln mark by year-end, and currently offers 50 high-def nets in large parts of NYC, where an all-digital transition later this year will swell the total to more than 100.

As of Mar 31, Cablevision tallied more than 1.1mln HD customers, a 12% sequential increase and 56% Y-over-Y surge.

31% of Mediacom’s digital subs, or 181K, receive advanced services, representing 23% Y-over-Y growth.

The Daily


Advertisers in the Water at ‘Shark Week’

Discovery’s “Shark Week” announced its advertising partners supporting this year’s week-long event slate.

Read the Full Issue
The Skinny is delivered on Tuesday and focuses on the cable profession. You'll stay in the know on the headlines, topics and special issues you value most. Sign Up


Jul 16
Diversity List – 2021 Nominations Due: July 16, 2021
Sep 10
Most Powerful Women – 2021 Nominations Due: Sept 10, 2021
Dec 7
Most Powerful Women CelebrationSave the Date!
Full Calendar


Seeking an INDUSTRY JOB?

Hiring? In conjunction with our sister brand, Cynopsis, we are offering hiring managers a deep pool of media-savvy, skilled candidates at a range of experience levels and sectors, The result will be an even more robust industry job board, to help both employers and job seekers.

Contact for more information.