Mega Merger
By
| February 4, 2008
What does Microsoft‘s $44.6bln bid for Yahoo mean for cable? Fortune speculates that a cable company, including Comcast or Time Warner Cable, or a telco might take an interest in buying AOL. The magazine’s rationale is that an ad network like AOL’s could be appealing as MSOs add functions, such as placing Web-like advertising on TV screens. Whether a cabler buys AOL or not, the Yahoo-Microsoft proposal definitely begs the question: What happens to AOL? Maybe there will be some answers during Wed’s earnings call.