HSN is partnering with CTAM in an initiative to hype HSD. The home shopping net will run an all-day infomercial Sat that offers viewers a $50 rebate from cablers as an incentive to sign up for the high-speed Internet service. While HSN hosts won’t pitch any individual ISPs, they will display a toll-free number for CTAM’s "Only Cable Can" brainchild and will direct viewers to a Web site where they can sign up for HSD (http://www.onlycablecan.com).

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Free Live Sports For BMW, TiVo

Free Live Sports will deploy 45 FAST channels on smart TVs with TiVo OS and in BMW vehicles that are equipped with the DTS AutoStage Video Service Powered by TiVo.

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