Liberty Global Invests in T-Commerce Company
Delivery Agent secured $35.5 million in funding led by Intel Capital with strategic investors, Liberty Global and Grazia Equity. The Series E raise includes re-investment from all current investors, including Bessemer Venture Partners, bringing total equity funding to date to $107.3 million.
“Our investment in Delivery Agent shows our conviction in the t-commerce space,” said Bruce Dines, vice president/Liberty Global Ventures, in a statement. “Based on Delivery Agent’s proprietary technology platform, we believe the company is well positioned to lead contextually relevant transactional capability across television and other digital platforms, both inside and outside of the US.”
Delivery Agent manages commerce for more than 40 global media partners and over 350 individual entertainment properties. The company’s multi-channel commerce platform, which includes a proprietary transaction engine and contextual serving capabilities, serves longtime clients including – NBC Universal, Twentieth Century Fox, CBS, Discovery Communications, UFC, A&E Television Networks, HBO and Showtime.