It’s not just TVs that are “smart” these days. LG Electronics unveiled a range of smart set-tops this week, intended to help accelerate the transition to IPTV. These boxes aren’t just smart because of their Internet connectivity—they also meet the Energy Star 3.0 specification and the future Energy Star 4.0 spec.
The energy saving aspect is important with NCTA, CEA and 15 leaving MVPDs and equipment manufacturers announcing a voluntary set-top energy conservation agreement last fall. The hope is that the agreement might stop the Department of Energy from proceeding with regulations for set-top power consumption, but so far, the agency has not suspended its proceeding.
As for LG, this was the first time it exhibited at the Cable Show. Its lineup of boxes includes the Ultra HD set-top, which is designed to deliver ultra HD to STBs, to the low-cost MPEG 4 box with downloadable conditional access security.
“Traditional cable and smart TV capabilities are converging faster than ever, driven by consumer demand,” said Kurt Hoppe, director of Smart TV innovation and new business, LG Electronics USA. “Consumers are seeking ways to get all of their subscription-based services, cable feeds and video-on-demand in one place, and they want options that feel natural to them. With LG’s portfolio of set-top boxes and open Smart TV platforms, cable operators have a comprehensive response that will satisfy subscribers’ entertainment needs now and in the future.”
A rundown of LG’s set-tops introduced at the Cable Show: