EVP, Emerging Business & Data Analytics, Cablevision Media Sales
Delivering more targeted TV ads with improved effectiveness and performance-based metrics is top of mind for Norris, who brings new data-driven insights to market to help advertisers optimize consumer engagement and response to TV advertising. Having a hand in advancing the interactive and addressable ad market is pretty cool, but she also counts as perks of the job “indulging my inner geek, working deeply in technology and data, to drive the business that allows us to be successful.”
Oprah Winfrey. I want to know what it feels like to influence so much good in the world. That’s real power.