EVP, Emerging Business & Data Analytics, Cablevision Media Sales

Delivering more targeted TV ads with improved effectiveness and performance-based metrics is top of mind for Norris, who brings new data-driven insights to market to help advertisers optimize consumer engagement and response to TV advertising. Having a hand in advancing the interactive and addressable ad market is pretty cool, but she also counts as perks of the job “indulging my inner geek, working deeply in technology and data, to drive the business that allows us to be successful.”

What’s been the biggest story in cable this year?
Social media.
 
How do you define success in the workplace?
I define success by coming to work every day feeling inspired by change in the industry and being able to surround myself with great talent that can make it happen.
 
Who would you want to swap jobs with for a month and why?

Oprah Winfrey. I want to know what it feels like to influence so much good in the world. That’s real power.

The Daily

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Thursday–April 18

WICT Network Looks Back on Two Decades of PAR

It’s that time of year again for The WICT Network’s Signature Luncheon, and this Friday’s fete will be a massive celebration of 20 years of the organization’s PAR initiative.

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Calendar

Apr 25
2024 Cablefax 100 Awards Magazine Release: April 25, 2024
Jun 13
2024 American Broadband Congress Conference Registration is Open!
Jun 26
2024 FAXIES Awards Nominations Are Open!
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Hiring? In conjunction with our sister brand, Cynopsis, we are offering hiring managers a deep pool of media-savvy, skilled candidates at a range of experience levels and sectors, The result will be an even more robust industry job board, to help both employers and job seekers.

Contact Rob Hudgins, [email protected], for more information.