Katrina Cukaj
By
| November 1, 2013
EVP, CNN Advertising Sales and Marketing
Even with some ratings challenges, Cukaj was able to find new advertising partners across multiple platforms, thanks partly to the launch of new CNN programming. Look for her to find more opportunities as CNN reinvigorates its programming lineup. In her view, Jeff Zucker joining CNN was the biggest story in cable this year. “It’s exciting to be a part of the organization right now, and to experience the positive reaction our clients have to his strategy,” she says.
What’s your favorite part of your job?
Developing great talent and seeing them succeed within the organization.
Biggest story in cable this year?
To be a little self-indulgent, Jeff Zucker joining CNN, watching him broaden the definition of news while maintaining the integrity of the CNN brand worldwide. It’s exciting to be a part of the organization right now, and to experience the positive reaction our clients have to his strategy.
How do you define success in the workplace?
Building a great team that works together respectfully, collaboratively and creatively to achieve the company’s goals.