SeaChange International is integrating its Watch & Buy video-on-demand (VOD) t-Commerce application with icueTV, a provider of interactive applications for cable and satellite TV companies. The integration will allow cable operators to leverage existing VOD infrastructures to give consumers the immediate ability to purchase movies and related merchandise. Using SeaChange’s Watch & Buy application, DVD versions of on-demand streamed movies can be purchased on-screen and shipped to the viewer’s home, or digital versions can be downloaded to a personal computer or mobile device.

Watch & Buy includes a lightweight set-top application, user interface customization, and fully managed back-end order fulfillment. A DVD symbol appearing next to select titles in an operator’s VOD library alerts subscribers that the title is also available for purchase as a DVD or download. Subscribers may be presented with the opportunity to order DVDs in different formats such as Blu-Ray, or could even receive an offer to purchase an entire TV series on DVD after viewing a single VOD episode.

The Daily

Subscribe

Wrestlepalooza: ESPN Is New WWE Home, But Not For All Pay TV Subs

ESPN will air “Wrestlepalooza,” its first WWE premium live event [PLE], on Saturday, but not all ESPN subs will have access to the event.

Read the Full Issue
The Skinny is delivered on Tuesday and focuses on the cable profession. You'll stay in the know on the headlines, topics and special issues you value most. Sign Up

Jobs

Seeking an INDUSTRY JOB or hiring for one?
VIEW JOBS

In conjunction with our sister brand, Cynopsis, we are offering hiring managers a deep pool of media-savvy, skilled candidates at a range of experience levels and sectors. The result will be an even more robust industry job board, to help both employers and job seekers.

Contact us at marketing@cynopsis.com, for more information about posting a job on the website and our Jobs newsletter, sent twice weekly to 85,000 media professionals.