The Society of Cable Telecommunications Engineers (SCTE) has announced that Home Box Office (HBO) and Turner Broadcasting System (TBS) have joined the organization’s standards setting program as part of a new campaign to expand involvement in SCTE activities to the cable content community.

In their new roles with SCTE, Time Warner divisions HBO and TBS will be actively involved in the creation of national and international standards that are designed to accelerate delivery of new digital video services. The two companies will join Discovery Communications, an existing participant in the SCTE standards setting program, in providing programmers with a voice throughout the standards setting process.

“The growth of digital video has created a variety of situations where the needs of programmers often intersect with those of cable operators and vendors,” said Steve Oksala, VP, standards for SCTE, in a statement.

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