AARP hired veteran programmer Dick Kurlander to help create TV shows aimed at older viewers. More than 75mln Baby Boomers are set to reach retirement age within a few years, representing a relatively untapped demo, according to 2000 Census data. The AARP hopes to get cable nets like Discovery Health, HGTV and Fine Living to join its plan to target older viewers.

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Tuesday–November 28

SCTE Panel Talks AI Models, the Data That Feeds Them

An SCTE-hosted panel discussion Tuesday focused on rethinking how to write materials to make them easier to interpret by large language models that feed into AI tools.

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