DISH Network has turned up the acquisition heat again, this time submitting a quad-play merger proposal to Sprint Nextel’s board to buy the Overland Park, Kan.-based carrier for a total cash and stock consideration of $25.5 billion, trumping the current offer by Japan’s Softbank by 13 percent, all things considered. DISH also is trying to buy Sprint’s Clearwire joint venture at a higher premium (CTDaily, 01/30/13). “The DISH proposal clearly presents Sprint shareholders with a superior alternative to the pending Softbank proposal,” said DISH Chair Charlie Ergen this morning before an analyst call. In addition to the extra cash, he continued, “a transformative DISH/Sprint merger will create the only company that can offer customers a convenient, fully-integrated, nationwide bundle of in- and out-of-home video, broadband and voice services. Additionally, the combined national footprints and scale will allow DISH/Sprint to bring improved broadband services to millions of homes with inferior or no access to competitive broadband services.” Broken down, DISH is offering $17.3 billion in cash and $8.2 billion in stock, with shareholders getting $7 a share. Softbank is offering $4.03 per share.

The Daily


Industry Kicks off ‘Go Addressable’ Initiative

Distributors and TV brands came together Thursday in support of an industry initiative to accelerate efforts to make it easier for advertisers to incorporate addressable TV into their campaigns. Participants

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