VP, ESPN Deportes Programming & Business Initiatives, ESPN

It’s game on when it comes to programming for U.S. Hispanic sports fans, and Rolon has been captaining ESPN’s team for almost a year. His winning strategy of delivering relevant content across platforms saw the renewal of ESPN’s agreement to carry soccer leagues LigaMX and CopaMX. Rolon also led the negotiations to secure exclusive English-language rights to the Mexican National Soccer Team via a partnership with Univision, making ESPN the first English- language home of the MNT. Rolon’s play book also includes the development of more original programming, like the Clemente Effect documentary, which cater to Hispanic sports fans while also being relevant to the general market.

The Daily

Subscribe
Monday–September 21

Charter Asks for CBRS Interference Protections

The quiet period on the FCC ’s CBRS auction is up, and Charter was one winning bidder that commended the Commission for its efforts to encourage efficient use of the mid-band

Read the Full Issue
The Skinny is delivered on Tuesday and focuses on the cable profession. You'll stay in the know on the headlines, topics and special issues you value most. Sign Up