For Growth, IPTV Operators Create New Services
The number of global IPTV subscribers will grow from 53 million last year to 105.1 million in 2015, a CAGR of 18.7 percent.?
A recent report from MRG Inc. also found service revenues for the global IPTV market totaled $21.8 billion in 2011, projected to grow to $45.3 billion in 2015, a CAGR of 20 percent. “By 2015, Europe and North America will continue to generate a larger share of the global revenue,” the research group says. “New and innovative services of key operators described in the report reveal (they) are aggressively developing these new services to compete with other local pay-TV operators.”?
"In recent quarters, IPTV operators have seen their subscriber growth outpace that of their cable and satellite-TV rivals,” comments Jose Alvear, IPTV analyst at MRG. “IPTV operators are expanding their TV offerings by aggressively adding HD, multiscreen and multiview services; and hybrid services like OTT video linked with digital terrestrial or satellite video services.” In addition, IPTV providers are moving away from pure-play IPTV services by adding new ways to deliver content to their customers.?
“Although certain regions and countries have seen very good IPTV subscriber growth, areas like Latin America and Southeast Asia still have not gotten off the ground with IPTV,” Alvear adds. “As such, IPTV growth will likely be quick once government and regulatory issues have been dealt with.”?