According to the Informa Telecoms & Media report Internet Innovation, the Internet content-delivery market “will undergo huge changes over the next decade as major telcos and Internet giants, including Google, Amazon, Netflix and Microsoft, wrangle over the continuing OTT Internet traffic content boom,” adding “by building out their own extensive Internet distribution networks, these Internet giants also hope to alleviate the telcos’ pain over traffic volumes and push aside the growing calls from some operators for OTT players to pay volume-based wholesale charges for the traffic they send to local-access networks.” However, Informa notes several reasons why calls for a more formal model for charging large content providers will be unsuccessful, including a lack of universal support and the growing deployment of new technologies for OTT traffic management. Instead, expect to see such arrangements as bandwidth-management strategies, content caching and delivery technologies.

The Daily

Subscribe
Monday–September 15

Ratings

The WNBA achieved another milestone amid its years-long surge. ESPN said it had its most-watched WNBA regular season across the network and ABC , according to the Nielsen Big Data + Panel . The two

Read the Full Issue
The Skinny is delivered on Tuesday and focuses on the cable profession. You'll stay in the know on the headlines, topics and special issues you value most. Sign Up

Jobs

Seeking an INDUSTRY JOB or hiring for one?
VIEW JOBS

In conjunction with our sister brand, Cynopsis, we are offering hiring managers a deep pool of media-savvy, skilled candidates at a range of experience levels and sectors. The result will be an even more robust industry job board, to help both employers and job seekers.

Contact us at marketing@cynopsis.com, for more information about posting a job on the website and our Jobs newsletter, sent twice weekly to 85,000 media professionals.