LoveFilm, a European video subscription service – streaming movies and TV episodes over the Internet and sending DVDs by post – has named Widevine as its preferred provider of digital rights management (DRM) and video optimization solutions. This will allow LoveFilm’s digital content to be accessed on the broadest cross section of devices.

Widevine’s DRM, adaptive streaming and virtual-DVD like trick play technologies will ensure the video remains both secure and at the best possible quality, providing viewers with the ultimate viewing experience across many devices.

The Widevine platform is natively supported in nearly all major brands and types of network connected consumer electronics including televisions, Blu-ray players, mobile devices, gaming systems and more.

In addition to offering its 1.4 million members access to over 67,000 titles for rental, LoveFilm already offers thousands of films and TV shows available to ‘Watch Online’ via the LoveFilm Player and on connected devices including SONY BRAVIA and Samsung TVs.

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