Envivio has announced the availability of a complete encoding and Digital Rights Management (DRM) protected distribution solution optimized for Microsoft Silverlight 3. Envivio SilverLiveTV is designed for evaluating, developing and deploying premium live and on Demand video services.

SilverLiveTV enables operators to offer PC and Mac users multiple channels of video content over wired and wireless networks. It ingests analog or digital sources and simultaneously encodes and encrypts the content using Envivio’s video processing enhancements and DRM interfaces. Embedded Microsoft Windows Media and Silverlight DRM, powered by PlayReady content protection, guard the entire lifecycle of streamed content from the headend to the consumer device over IP networks.

SilverLiveTV enables operators to deploy protected video services using Microsoft’s existing Windows Media platform and Windows Media DRM content protection. SilverLiveTV also supports Microsoft Silverlight 3, enabling operators to begin testing and configuring new advanced services. (For more on Silverlight, click here).

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QVC debuted on YouTube TV Tuesday. With this launch, the shopping channel is now available on

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