Software-based pay TV conditional access (CA) system vendors can feel optimistic in their market prospects, according to Frost & Sullivan.

The firm believes a maturing global market will seek more sophisticated TV experiences, and broadcasters and local operators demand cost-effective, convenient, and flexible content protection systems. The increasing uptake of TV sets and broadcast services, as well as the diversity of content created and delivered over pay television, has intensified the need for competent and adaptable CA systems.

Only software-based CA systems are likely to have the capacity to move with the inevitable content delivery innovations and demand, as they are particularly suited for two-directional, dynamic, and advanced TV systems and services.
New analysis from Frost & Sullivan’a World Software-based Pay TV Conditional Access Systems Market finds that the market earned revenues of nearly $125 million in 2008 and estimates this to reach nearly $475 million by 2015.

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