As predicted, CBS acquired CSTV for $325mln. The transaction likely will close in early ’06, following the Viacom split. CSTV chief Brian Bedol will head the new entity. — WealthTV signed a long term affiliation agreement with Optical Ent Net to roll out Wealth in digital and HD on OEN’s fiber-to-the-home IPTV service, set to launch within 60 days to 1.6mln HHs in Houston. — S-A retained Credit Suisse First Boston and Evercore to explore options, including selling all or parts of the company, The NY Post reported. No confirmation from S-A.

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The Name’s ESPN, Just ESPN

Forget ESPN Flagship, ESPN All Access or ESPN DTC. The name for ESPN’s forthcoming direct-to-consumer offering of its flagship channel is expected to just be called “ESPN.” Sources told CNBC that execs

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