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Research

(Source: Criteo)

➢ 44% of Americans say that video streaming services have influenced their purchasing decisions in the last 12 months.

➢ 61% say subscription cost is their top consideration for using a video streaming service. 3 in 5 are happy to watch video streaming services with a fully or partially ad-funded subscription.

➢ One-third spend up to 10 hours watching paid content and up to 5 hours watching free content per week.

Up Ahead

OCTOBER 4-5: WICT Leadership Conference, Online

OCTOBER 5-6: The Independent Show, Online

OCTOBER 5-8: NAMIC 35th Annual Conference, Online

OCTOBER 6: Kaitz Virtual Event

OCTOBER 11-14: SCTE Cable-Tec Expo, Online

OCTOBER 20: WICT Signature Touchstones Luncheon, NYC

Quotable

“We are very strong believers in collaboration. Our goal is to explore how new technologies can enable fans to experience sports with the best in the business, and that is through our own efforts and also through our partnerships. Some examples: the social experience around games, sports betting, in-arena production ideas… We’ve been innovators and first movers since our early days and that goes back to starting the first 24/7 sports network to developing new technologies like the PylonCam to our amazing Megacast that we do across our sports at ESPN… Technology is our heritage at ESPN and also at the Walt Disney Company and we’re going to continue to explore emerging, new technologies.
– Jimmy Pitaro, Chairman of ESPN and Sports Content, speaking at the ESPN Edge Conference

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People

More former Crown Media Family Networks execs have joined upstart GAC Media . Mary Dzabic was named CFO, reporting to President/CEO Bill Abbott . She spent more than 20 years at Crown

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