Twitter Hits

Research

(Source: December’s The Gauge from Nielsen)

➢ Streaming in the U.S. for the week of Christmas reached an all-time high of more than 183 billion video minutes. That gave OTT platforms 33% of total TV viewing during the week of Christmas.

➢ Prior to December, the previous high was the 160 billion minutes streamed during March 2020.

➢ Overall, the percentage share of streaming for December remained flat from the previous month at 28%.

➢ Broadcast viewing dropped one share point. The “Other” category, which includes on-demand content, cable set top box streaming, gaming and DVDs gained 1.6% share.

Up Ahead

Jan 21: Cablefax 100 Nomination Deadline

Jan 27: FCC Open Meeting

Feb 4-20: Beijing Winter Olympics

Feb 8: INCOMPAS Policy Summit, DC

Feb 28-March 3: Mobile World Congress Barcelona

Quotable

“The first step in our migration of a software stack out of pay TV was to build a dongle, wchich is sold at retail and competes obviously with things like the Fire Stick and Roku Stick. We’ve seen good traction and good results from people using that product. We’ve continued to evolve it obviously as one does with a software-based product over time, but it’s really not the end game… What it’s done though is it’s helped establish with various ecosystem partners as we look at bringing the stack directly into TVs that we obviously have a product that is… offering real value… so we’ve been working on building the ecosystem, whether it’s content companies, TV-related partnerships, to potentially launch embedded Stream OS.”

– Xperi CEO Jon Kirchner at the Needham Virtual Growth Conference discussing the embedding of TiVo Stream OS into Smart TVs

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