Nice fundraising by the folks at WWE 24/7. During CTAM Summit’s opening day golf tourney, WWE challenged 50 participants to bet $10 that they would make a birdie on the WWE- sponsored 4th hole for the chance to double their money. None of the golfers were of Tiger Woods’ quality, so WWE donated the proceeds of the betting to Blue Ridge Cable’s "Dreams Come True," a program that benefits seriously and terminally ill children in the operator’s PA territory.

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MSNBC-NBC News Split Dates Set

In a Wednesday editorial call reported on by the trades, MSNBC SVP, Newsgathering Scott Matthews outlined when the cable network will break away from NBC News as part of the Versant spinoff from NBCUniversal.

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