Nice fundraising by the folks at WWE 24/7. During CTAM Summit’s opening day golf tourney, WWE challenged 50 participants to bet $10 that they would make a birdie on the WWE- sponsored 4th hole for the chance to double their money. None of the golfers were of Tiger Woods’ quality, so WWE donated the proceeds of the betting to Blue Ridge Cable’s "Dreams Come True," a program that benefits seriously and terminally ill children in the operator’s PA territory.

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Friday–October 2

Paramount-Warner Bros. Is Now Skydance

Paramount Skydance CEO David Ellison made his X debut Friday morning to announce the name of the combined PSKY-Warner Bros. Discovery. When the deal closes, the merged company will be known simply as Skydance, with Paramount and Warner Bros. continuing to operate as separate brands under it.

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