Content Owners Trump Telcos For Encoder, Decoder Sales
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| April 4, 2013
A new report from ABI Research says content owners like HBO, Disney/ABC and Fox buying more and more video encoders and transcoders. “Content owners will grow from 11 percent of the total encoder and transcoder market in 2012 to 17 percent in 2017, having already passed the importance of telco operators for use in traditional IPTV platforms,” comments Sam Rosen, practice director. “Their role in distribution stems from both authenticated access offered as part of a retransmission agreement with a classical pay TV operator, but will also increasingly include advertising supported free-to-wire services and some standalone content-owner bundles.”