Multiscreen video logistics company Clearleap has partnered with Accedo, which develops TV apps, to improve 2nd screen device management and control. By extracting manual processes into automated, cloud-based application suites, the partnership seeks to accelerate deployment timeframes and allow for instant updates across devices. Compatible modular structures are expected to provide the capacity to plug in at any step in the process, which can support both an initial transition to a multiscreen strategy and the long-term management of those services.
"This partnership brings to market a proven solution that is not only efficient, but also future-proof," said Michael Lantz, CEO at Accedo. "Content owners and service providers are looking to work with technology partners that can support their existing platforms but also handle new devices and continuous updates. Our combined platforms emphasize our strengths and give our clients opportunities for expansion and flexibility within their multiscreen strategies."
"The development and delivery of content to devices is incredibly complex, even without the constant influx of new devices. Companies can no longer silo their multiscreen operations without sacrificing efficiency," said Dave Mowrey, VP, Product Management at Clearleap. "Together with Accedo, we’re providing a premium service that simplifies the technological complexities in initiating and maintaining a multiscreen strategy. This gives our clients the flexibility to transition to new and evolving business models and focus on their core business of creating great content."