Zodiac Interactive has announced that Cisco has joined the Zodiac Partner Program in support of cable operator tru2way deployments.  As part of the Zodiac Partner Program, Cisco has licensed Zodiac’s PowerUp for tru2way and PowerUp Monitor Server application to test with select tru2way set-top boxes.

PowerUp is a cross-platform software middleware and presentation engine solution that enables advanced iTV/ETV application deployments across multiple set-tops, including legacy boxes. The Zodiac PowerUp Monitor Server and Monitor App provide all necessary functionality for life cycle management. To date, PowerUp delivers the iTV/ETV experience to over 10 million set-top-boxes currently deployed by Zodiac MSO clients.

Zodiac will demonstrate its latest version of PowerUp for the first time at the upcoming Cable Show in Los Angeles May 11-13.

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March Madness is here, but it looks like the college basketball hype has been around throughout the regular season. ESPN had its most-watched season of men’s college basketball since 2014-15, averaging 1.1

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