Content security provider NAGRA-OpenTV will be working a little longer with Time Warner Cable Media, extending its advanced advertising partnership following the selection by the MSO division of NAGRA’s EclipsePlus/xG Billing campaign-management product.

In addition, Time Warner Cable Media will continue to use NAGRA-OpenTV’s advanced-advertising products.

EclipsePlus/xG Billing lets customers’ advertising sales teams to combine data from multiple order management and traffic systems into individual invoices, based on each ad’s metrics and pricing and for any type of ad campaign (linear, on-demand, interactive, addressable, Web, mobile, satellite, over the top and long-form), NAGRA-OpenTV says. ? ?

Notes Paul Woidke, senior vice president and GM/Advanced Advertising at NAGRA-OpenTV, “EclipsePlus/xG Billing is the cornerstone of our next-generation advanced-advertising solutions, further strengthening our ability to provide today’s MSOs with reliable and robust solutions that not only serve traditional ad campaigns but the growing need to address emerging forms of advanced ads – whether on-demand, interactive, multiscreen or addressable.”

Adds Chris Faw, senior vice president/Operations at Time Warner Cable Media, “It is a tremendous opportunity to simplify the billing and reporting process for our clients by seamlessly combining multiple advertising products onto a single invoice.”   ?

The Daily

Subscribe
Monday–June 22

NBCU Unveils Rock Studios

Comcast ’s NBCUniversal is evolving its in-house creative studio for brand integrations in its post- Versant world. The programmer established Rock Studios to help embed brands directly in NBCU programming

Read the Full Issue
The Skinny is delivered on Tuesday and focuses on the cable profession. You'll stay in the know on the headlines, topics and special issues you value most. Sign Up

Calendar

Jul 17
2026 Top Ops Awards Top Ops Awards Entry Deadline
Nov 3
2026 Most Powerful Women Awards2026 Most Powerful Women Awards
Full Calendar

Jobs

Seeking an INDUSTRY JOB or hiring for one?
VIEW JOBS

In conjunction with our sister brand, Cynopsis, we are offering hiring managers a deep pool of media-savvy, skilled candidates at a range of experience levels and sectors. The result will be an even more robust industry job board, to help both employers and job seekers.

Contact us at marketing@cynopsis.com, for more information about posting a job on the website and our Jobs newsletter, sent twice weekly to 85,000 media professionals.