Just call him Mr. Institutional Knowledge. After two years in business as a strategic consultant, former Sunflower Broadband COO Knorr was, excuse the pun, only just blossoming in his role working with leaders and innovators in content distribution when Synacor came along and smartly snatched him up. As one of the pioneers who first brought services including VOD, DVR and other merging technologies to the independent sector, Knorr is a savvy businessman who has always been a resonant voice for small and mid-sized operators. And now he can bring that expertise to the burgeoning world of TV Everywhere. Nice.