CableFAX Digital Hot List 2012 Emil Rensing – EPIX
By
| May 21, 2012
Emil Rensing
Chief Digital Officer
EPIX
Rensing cut his teeth at AOL and MTV, and has a keen sense of how to marry original programming and audience development both online and on air. As a founding member of the EPIX exec team, he’s spearheaded several industry firsts, including the multi-bit rate delivery of HD films with full studio compliance and the ability for subscribers to share full-length films. He continues to nurture new distribution platforms for EPIX, including the first premium launch on Xbox. He also continues to develop new content and features for EpixHD.com.
The biggest challenge with TV Everywhere/authentication is: Making it work without user interaction. If you’re "authenticated," services should just "know.”
If you were wearing Google’s new Project Glass eyewear right now, what would be on your screen? My FiOS powered TiVo "Now Playing" list (I love TV), my SMS inbox (I’m exceedingly popular in my own mind), that video of that cat that did that thing (Instantaneous meeting distraction) and my YouTube ‘subscriptions’ (Short-attention-span-theatre FTW!).
Without social media, the world would be just a little bit… more actually social.
What’s cable’s biggest digital opportunity in the next year? Providing more value in broadband beyond just an Internet "dial tone.” It’s not about limiting access or throttling performance—it’s about making new products, new services and new experiences available.
What’s on your wish list for the iPhone 5? A battery that lasts longer than this sente—
Would you rather own a flying car or a jetpack—and why? Jetpack. No one can see your shoes in a flying car. "Look at that guy in that jet pack! You see his shoes?"