CableFAX: 62. Measured Insight: Dinni Jain
Dinni Jain
Title: Pres/COO, Insight Comm
Age: Contrary to rumors based on my appearance, dress code or behavior, I am actually old enough to vote
Education: My body/brain went to Princeton, but my heart stayed at UNC
Why Him? Jain’s not one for ceremony. Beyond praise for Cablevision and Cox, he still can’t understand why cable presents so many awards to itself (see his answer to cable’s biggest challenge, below). A disciple of Jim Collins’ Good to Great, Jain’s reinvented Insight over the past 5 years to measure success in growth and satisfied subs. By that count, he’s succeeded. The Tar Heel nut (his office is painted Carolina blue) helped the MSO grow basic subs 5.4% in ’07. Q1 ’08 saw records for basic sub adds, high-speed access and voice net adds. Aw, go ahead, give that man an award.
Year Ahead: 
If anyone can grow in a down economy, it’s Jain and Insight.
Fave Food: Chocolate chip cookies
Music: Springsteen
TV Show: The Daily Show
Last Book Read: The Best Service is No Service
Cable’s Biggest Challenge: To get real and realize how much we need to stop giving ourselves awards and start changing
Best Business Advice Received: Be harder on yourself than your customers will be on you
Favorite Word: Focus
Least Favorite: Duke
Favorite Sports Team: I’m a Tar Heel born, I’m a Tar Heel bred and when I die I’ll be a Tar Heel dead
Hero: Dean Smith
SA
