Bunny Earnings
By
| August 8, 2007
Increased revs across Playboy TV and VOD drove a 4% increase in Playboy’s domestic TV rev to $21.6mln. Although rev at the company’s intl TV (+17% to $13.7mln) and online/mobile (+36% to $1.9mln) segments continue to drive growth, chmn/CEO Christie Hefner says the bunny’s troublesome US transition away from a linear focus has finally turned the corner. "This quarter’s results underscore our confidence that our domestic TV business has now stabilized as we continue to execute on our SVOD and VOD strategies," she said.