Broadcom Corporation’s BCM7405 set-top box system-on-a-chip (SoC) has completed Microsoft Mediaroom’s client integration. As a result, the single-chip solution can now be used in service providers’ second-generation set-top boxes to deliver TV services based on the Mediaroom IPTV and multimedia software platform.

The combined technology permits providers and original equipment manufacturers (OEMs) to support a range of features such as whole-home DVR services, high performance user interfaces, and photo and music sharing.

In addition to supporting existing Mediaroom features, such as instant channel change, HD video-on-demand, DVR anywhere, and multi-view, the Broadcom BCM7405 SoC supports interactive TV applications based on the new Mediaroom Presentation Framework. This includes innovative applications using content and services from the Internet.

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Industry Kicks off ‘Go Addressable’ Initiative

Distributors and TV brands came together Thursday in support of an industry initiative to accelerate efforts to make it easier for advertisers to incorporate addressable TV into their campaigns. Participants

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