Avail-TVN has announced its plans for launching a suite of 3D programming services by the end of 2010 for both VOD and linear. Operators will have access to transactional 3D-VOD content and a companion free on-demand service, both in stereoscopic 3D.
In addition, Avail-TVN is planning two linear 3D channels – a transactional pay-per-view channel offering movies, concerts, events, sports programming; and a free-to-the-consumer promotional 3D channel offering features, documentaries, music and specialty programming that will allow consumers to test their 3D sets and glasses.
Avail-TVN is developing its 3D services to work with its service provider customers’ existing infrastructure. The company’s 3D on-demand offerings will work with existing set-top boxes with minor over-the-air software updates.
The transactional pay-per-view and free linear channels will be available to customers during the fourth quarter of 2010. At that time, the company will also launch 3D VOD packages on a transactional basis with a free on-demand option tied to the 3D linear channel.