As part of a cooperative affiliate ad sales promotion, NBC Uni Cable and Time Warner offered fans of "Monk" a chance to win a trip to L.A. to meet actor Tony Shalhoub. The promotion was exclusively available to the MSO’s 31 divisions; at least 6 markets showed a 13% ratings increase or better for the Feb 21 debut, vs the prior season premiere.

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Wednesday–November 5

Effros: YouTube Dominoes

The long-standing question of who is going to “own” the home screen is becoming clear. It was originally thought to be a battle between “televisions” and “computers.” No longer. Those two things have essentially combined.

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