VP, Strategic Marketing, USA Network

Pierre and her team helped USA capture its eighth consecutive summer as the No. 1 entertainment cable network. They oversaw six complex, multiplatform marketing partnerships in support of USA’s new and existing summer series, and also developed strategic ad partnerships as part of USA Digital’s redesign. Under her leadership, USA’s strategic marketing programs have driven 50% of the network’s ad revenue. As for the overall cable industry, she says, “The growth of TV Everywhere has been the biggest and most exciting story for me.”

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Supply Chain: Fiber Demand Skyrockets in Age of COVID

Broadband and cable operator are running into supply chain problems as they embark on construction—particularly for fiber.

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