78. Rob Simmelkjaer
By
| October 1, 2013
SVP, NBC Sports Ventures & International, NBC Sports Group
In addition to managing NBC Sports Ventures and appearing as an on-air contributor for NBC Sports and NBC Sports Radio, Simmelkjaer oversees international business development for NBC Sports Group, NBC Sports and Golf Channel. He has expanded coverage to include The World Series of Beach Volleyball, drawing over 2 million viewers across NBC, NBCSN and Universal Sports in its first year, and this fall’s Spartan Race series on NBCSN. Ensuring sports outside of baseball, football and basketball are covered is important in courting a diverse audience, he says: “People want their perspectives reflected in the news and sports coverage and entertainment they consume.”