5Qs—Roku Content GM Steve Shannon Tackles ‘Cable Killer’ Designation
By | March 18, 2013
Roku, often cited as a “cable killer” in news stories, seems more on a path to be cable’s BFF. At least in Time Warner Cable’s case. The MVPD recently became the 1st cable op to launch a dedicated channel on Roku, allowing TWC subs to stream up to 300 linear channels of live programming in their homes. We spoke with Roku content gm Steve Shannon about the company’s plan to get even cozier with cable, which includes potentially launching a cloud-based DVR application and updating program guides.
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