EVP, Digital Media, BET Networks

It’s been a banner year for Martez and BET’s digital media group. The company’s digital platforms all clocked substantial year-over-year growth, including online monthly unique visitors, up 50%; video impressions, up 82%; and social media footprint, up 59%, with a swarm of record-setting activity around the BET Awards. BET Mobile also smashed records, generating more page views and engagement than any other year in the network’s history. Moore is continuing to explore other ways to engage the BET audience through digital activations and social apps, and is overseeing a redesign of the website and launching a gospel video portal. “We are in the midst of a metamorphosis of the current media business model,” he says. “As such, phenomenal commercial opportunities exist for media companies that demonstrate agility, speed, innovation, and a deep understanding of their viewers/customers.”

The Daily

Subscribe

Bally Sports+ Subscriber Count Revealed in Court

We finally have a Bally Sports+ subscriber count and it isn’t quite the number Diamond Sports was hoping to have at this point.

Read the Full Issue
The Skinny is delivered on Tuesday and focuses on the cable profession. You'll stay in the know on the headlines, topics and special issues you value most. Sign Up

Calendar

Aug 18
Most Powerful Women – 2023Deadline: Aug. 11; Final Deadline: Aug. 18
Full Calendar

Jobs

Seeking an INDUSTRY JOB?
VIEW JOBS

Hiring? In conjunction with our sister brand, Cynopsis, we are offering hiring managers a deep pool of media-savvy, skilled candidates at a range of experience levels and sectors, The result will be an even more robust industry job board, to help both employers and job seekers.

Contact [email protected] for more information.