EVP/CFO, BET Networks

Pickrum defines diversity “as respecting and embracing differences.” It’s a philosophy he’s known for upholding as he manages BET’s financial operations. Aside from overseeing the business models behind the network’s launch of original series, acquisitions and expanded distribution paths, Pickrum this year provided key guidance and strategy behind the launch of the successful BET Experience LA Live multiday event, and the model of having fans purchase tickets to the BET Awards. Integrity and honesty rate No. 1 when he’s assessing potential employees, followed by someone who “believes in working smart as well as working hard.”

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The Cable Comeback

Commentary by Steve Effros It’s happening faster than I thought it would: the realization that the “cable” model of delivering video was the right, and probably only workable business model. “Cable”

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