EVP, Strategy & Business Development

NBCUniversal

The very first hire by former NBCU EVP Lauren Zalaznick last year after her promotion, Conkling joined the company to lead a new business model focused on monetizing cross-platform content and supercharging its digital strategy. The hire made sense because during her five years as EVP, distribution, at AETN, Conkling led a multiplatform distribution strategy for its 10 networks, including A&E, History, Lifetime and LMN, which she grew to 85 million subscribers. Now she’s working across NBCU’s divisions to develop new strategies, with a keen focus on mobile and content measurement as it relates to advanced advertising.

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