21. Jerry McKenna
SVP/Chief Sales and Marketing Officer, Cable One
Years in Cable: 17
Education: St. Michael’s College, MBA, Darden, U of Virginia
President/CEO, Cable One
Years in Cable: 19
Education: BA, Industrial Engineering, Georgia Tech; MBA, Harvard
Best Advice in 7 Words or Less: Work hard, play hard.
As head of a top 10 cable operation, Might oversees service to 720,000 households across 19 states. His customers this year have enjoyed new channels such as BTN, CBS Sports, Lifetime Channel and OWN. And on the tech side, Cable One made a DOCSIS 3.0 50 Mbps broadband tier—with a monthly usage cap—available for customers seeking faster speeds. A vocal and enthusiastic supporter of small and mid-sized operators, Might was awarded the PAC Individual Leadership Award by the ACA this year. The MSO’s marketing and sales strategy, including ad, cable and commercial sales, fall under McKenna’s purview. He’s been our own Indie Marketer of the Year for his creative marketing of the triple play, and he continues to push the innovation envelope. McKenna knows something about service within the industry—and beyond it.
My favorite vacation spot: Any island in the Caribbean on my sailboat? ?
How many companies have you worked for since graduating from college? 1