Why Her? As Zalaznick’s career has progressed, her mastery of technology and eye toward innovation have always shined brightly. A brainiac of sorts, Zalaznick excels at creatively hatching new ways to look at content and ultimately monetize it. That’s why Steve Burke opted in February to put her in charge of identifying and executing on new opportunities in the digital arena. She continues oversight of Fandango and DailyCandy, which have achieved strong growth under her leadership since ’10. Now, with full reign over NBCU’s digital properties, look for Zalaznick to push every programming network and group within Comcast to introduce something new that consumers don’t even know they want. ?
Title: EVP, NBCU
Education: BA, English Lit, Brown University
Number of Years in Cable: 18