From the publishers of
07.14.17

multiscreen insights
VR Market Could See Significant Growth

Magid svp, media and entertainment Debby Ruth was bullish about the fact that 28% of Americans, or 44 million people, own or intend to own a headset

Netflix Among Top ‘Must-Keep’ TV Brands in New SRG Report

The popularity of TV streaming services has been solidified yet again, thanks to SRG’s 10th annual ‘Must-Keep’ TV Report

Playstation Vue Raises Prices

PlayStation Vue on Thursday did away with its “slim” packages, its lower-priced plans for customers in markets outside its initial launch cities, many of which did not have access to local broadcast affiliates

The Other Side – Vimeo’s General Counsel Defends Title II

We spoke with Vimeo General Counsel Michael Cheah to get a sense of why companies like his are taking action and how he feels about the cable industry’s key arguments against Title II

Net Neutrality: Tech Giants Take a Stand for Day of Action

Title II proponents much-touted "Day of Action" came and went. Did you notice it? Social media is where most of the action took place, but some companies, like Netflix and Etsy, had small notes on their homepages encouraging visitors to “Protect Internet Freedom.”

In Search of Successful Multiscreen Marketing Chemistry

IBB Consulting data shows users are engaging with multiscreen and social campaigns. 30% of Snapchat users have followed an ad they saw on TV onto social

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Screenster covers the intersection of online content and traditional media as the lines between web video and linear TV continue to blur.

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News Contact: Kaylee Hultgren | Advertising Contact: Rich Hauptner