O’Brien led The Weather Channel television network through a transformative 2023, overseeing a partnership with the Google News Initiative to launch the SKYFX Camera Network and guiding its streaming platform through its first year. And he oversaw a partnership with workwear brand Carhartt in addition to notching channel partner deals with media companies including Vice, The Washington Post and Condé Nast. He also bridged a connection with Audacy, bringing The Weather Channel, Pattrn and The Weather Channel en Español to the platform.