Event Recap: Multiscreen Awards Breakfast

 

Congratulations to Cablefax’s Digital Award and Tech Award Winners and Most Innovative in Multiscreen Honorees!

Cablefax was honored to recognize the people and teams gathered at the Yale Club on March 30 to celebrate the best minds in digital and tech—not to mention the collective brainpower and creativity of the Most Innovative People in Multiscreen. The networking was robust. The speeches were inspiring. And the entire room buzzed with ideas on how the fast-changing TV ecosystem has created numerous opportunities to grow the business and extend content to every screen, both here and imagined in the future. Congrats to all our honorees, and Cablefax will continue to look to all of you for knowledge, innovation and inspiration!

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Thank you to breakfast sponsor, Proskauer Rose LLP


Digital Winners | Tech Winners | Event Photos

Additional Awards: Digital/Tech | Most Innovative in Multiscreen


Digital Awards Winners & Finalists

Ad/Ad Series

Winner:

Finalists:

  • Armstrong – EXP: Ask Janice
  • CenturyLink High-Speed Internet with Paul Giamatti
⇧ To the Top

App for Smartphone

Winner:

Finalists:

  • Bleacher Report – TeamStream
  • The WWE App with WWE Network
⇧ To the Top

App for Tablet

Winner:

Finalists:

  • A+E Networks – HISTORY VAULT
  • Turner – Filmstruck
⇧ To the Top

Best Website – Regional/Local Programmers

Winner:

Finalists:

  • Altice USA – Optimum’s News12Varsity.com
  • Charter Communications – Spectrum’s Sportsnet LA
⇧ To the Top

Blog or series of Blogs

Winner:

Finalists:

  • Bravo – Real Housewives Blog
  • WE tv – WE Tell All
⇧ To the Top

Content Marketing Campaign

Winner:

Finalists:

  • CONACO, Bethesda Softworks, Fearless Media, Turner – Clueless Gamer Partnership
  • Crown Media Family Networks (Hallmark Channel) – Countdown to Christmas 3D Light Show Spectacular
  • STARZ – Ash vs Evil Dead – The Grooviest Social TV Campaign Ever
  • WWE SmackDown Live Premiere & The WWE Draft
  • WWE WrestleMania 32
⇧ To the Top

Contest/Sweepstakes/Promo

Winner:

Finalists:

  • Fox Networks – Stream It and Dream It Campaign
  • WE tv – Watch W/in
⇧ To the Top

Digital Marketing Campaign

Winner:

Finalists:

  • Comcast & DigitasLBi – XFINITY’s Best Offer of the Year
  • Comcast & DigitasLBi – XFINITY’s “Your Moving Team”
  • Turner Sports – 2016 NCAA March Madness
⇧ To the Top

Digital Team of the Year

Winner:

Finalists:

  • Bravo Digital
  • Comcast Digital Acquisition
  • Comcast’s Digital Center of Excellence – Accelerating Innovation
  • NBC Sports Group
  • Turner Sports – 2016 NCAA March Madness
  • WE tv
  • WWE
⇧ To the Top

Editorial Excellence

Winner:

Finalists:

  • Discovery – Lords of the Boards
  • Discovery – Sharkopedia
  • Oxygen Digital – In Progress 52
  • STARZ – Ash vs Evil Dead – The Grooviest Social TV Campaign Ever
⇧ To the Top

Email Marketing Campaign

Winner:

Finalist:

  • USA Network – Mr. Robot
⇧ To the Top

Fan Base Cultivation

Winner:

Finalists:

  • El Rey – Strivers Campaign
  • Turner Sports – Shaqtin’ a Fool
⇧ To the Top

Influencer Campaign

Winner:

Finalists:

  • AT&T – DirecTV NOW Taylor Swift Campaign
  • Comcast – Internet Essentials Campaign with Jackie Joyner-Kersee
  • NBCUniversal – NBC Olympics
⇧ To the Top

Integrated Digital Marketing Campaign

Winner:

Finalists:

  • Comcast & DigitasLBi – XFINITY’s “Your Moving Team”
  • Crown Media Family Networks – Kitten Bowl III
  • truTV – Impractical Jokers Live Nitro Circus Spectacular
  • Turner Sports – 2016 NCAA March Madness
⇧ To the Top

Interactive Brand Content

Winner:

Finalists:

  • A+E Networks – This is History 2016 #myhistory2016 Campaign
  • AMC – Norman Reedus
⇧ To the Top

Live Event Coverage

Winner:

Finalists:

  • truTV – Impractical Jokers Live Nitro Circus Spectacular
  • truTV – Impractical Jokers Ultimate Fan Block Party at Comic Con
  • Turner Sports – Rydercup.com
⇧ To the Top

Mobile Experience

Winner:

Finalists:

  • AT&T – DIRECTV NOW
  • Turner Sports – RyderCup.com GeoAlerts
⇧ To the Top

Mobile Marketing Campaign

Winner:

Finalists:

  • Disney Junior – Mobile Game
  • Showtime Networks – “Dexter” Mobile Game
⇧ To the Top

Most Innovative Website Development

Winner:

Finalists:

  • EPIX – Full Premium Experience in a Mobile Browser – No App Required
  • NBCUniversal – 2016 Rio Olympic Games Resource Site
⇧ To the Top

Most Measurable Campaign

Winner:

Finalists:

  • CBS – NFL Live Streaming Super Bowl
  • Turner Sports – 2016 NCAA March Madness
⇧ To the Top

Best Website, Network – Large (More than 50mln subs)

Winner:

Finalists:

  • A+E Networks – HISTORY.com
  • AMC – AMC.com
  • Bravo Digital Site Entry
  • E! Entertainment – E! News
⇧ To the Top

Best Website, Network – Small and Mid-Size (Fewer than 50mln subs)

Winner:

Finalists:

  • Justice Network – JusticeNetworkTV.com
  • WWE Network
⇧ To the Top

New Product or Launch

Winner:

Finalists:

  • Comcast – Xfinity X1-Netflix Integration
  • WWE – SmackDown Live Premiere & The WWE Draft
⇧ To the Top

Official Show Website

Winner:

Finalists:

  • Crown Media Family Networks – Hallmark Channel’s “Countdown to Christmas”
  • Crown Media Family Networks – Home & Family
  • USA Network – WHOISMRROBOT.COM
⇧ To the Top

Online Game/Gamification

Winner:

Finalists:

  • AMC – Fear the Walking Dead – Dead Run Game
  • BET – Love & Hip Hop
  • Showtime Networks – “Dexter” Mobile Game
⇧ To the Top

Online Short (scripted or unscripted)

Winner:

Finalists:

  • AMC – Fear the Walking Dead’s “Passage” webisodes
  • BuzzFeed – XFINITY Movers Edge with BuzzFeed
⇧ To the Top

Original Content

Winner:

Finalists:

  • CONACO, Bethesda Softworks, Fearless Media, Turner – Clueless Gamer Partnership
  • YESNetwork.com – “YES or No”
⇧ To the Top

Overall Social Presence

Winner:

Finalists:

  • Bleacher Report
  • Comcast & GALLEGOS United – XFINITY Latino
  • truTV – Social Media Team
⇧ To the Top

Podcast or Videocast

Winner:

Finalists:

  • AMC – Preacher Inside Podcast
  • Bleacher Report – Chris Simms and Adam Lefkoe
⇧ To the Top

Social Good Campaign

 Winner:

Finalists:

  • Comcast – #ComcastCares Campaign
  • Discovery Communications – TLC’s Say Yes to the Prom #SYTTP Campaign
  • ESPN – Jimmy V Week Campaign
⇧ To the Top

Social Influencer of the Year

Winner:

Finalists:

  • Bleacher Report – Omar from House of Highlights
⇧ To the Top

Social Media Campaign

Winner:

Finalists:

  • Comcast & GALLEGOS United – #ApplaudLGBT!
  • STARZ – Ash vs Evil Dead – The Grooviest Social TV Campaign Ever
  • truTV – #truTVisAThing brand awareness campaign
  • Turner Sports – 2015-16 NBA Season
  • VH1 & GLOW – America’s Next Top Model
  • WWE – SmackDown Live Premiere & The WWE Draft
  • WWE – WrestleMania 32
⇧ To the Top

Social Media Dream Team of the Year

Winner:

Finalists:

  • Bleacher Report – Social Moments Team
  • Cisco – WeAreCisco Talent Brand Social Media Team
  • Discovery – Science Channel Social Team
  • truTV – Social Media Team
  • WWE
⇧ To the Top

Sponsored Content

Winner:

Finalists:

  • Turner Sports / Lagardére / PGA of America – American Captain Series
  • USA Network – Suits & Eater: Power Lunch with Meghan Markle Presented by Lexus
⇧ To the Top

Supplemental Web Content

Winner:

Finalists:

  • AMC – The Walking Dead 360° VR Experience
  • Discovery – Lords of the Boards
  • Discovery – Sharkopedia
  • Food Network – Chopped After Hours
⇧ To the Top

TV Everywhere Technology (Vendor)

Winner:

Finalists:

  • Bottle Rocket’s AWE TV Everywhere Platform
  • Synacor’s TV Everywhere Platform
⇧ To the Top

TV Everywhere/Authentication App (Programmer)

Winner:

Finalists:

  • Watch ESPN
  • HBO Go
  • HGTV Watch
  • NBCUniversal – NBC Sports App
  • Starz Play
  • TLC Go
  • WE tv App
⇧ To the Top

Use of Facebook

Winner:

Finalists:

  • E! Entertainment
  • Fusion – Vanishing
⇧ To the Top

Use of Instagram

Winner:

Finalists:

  • Cisco – WeAreCisco Instagram and Instagram Stories
  • INSP – INSP Original Series Premiere Launch of State Plate
  • STARZ – Ash vs Evil Dead – Groovy Toy Time
⇧ To the Top

Use of Live Streaming

Winner:

Finalists:

  • Bleacher Report – Facebook Live Broadcast of HS Football Games
  • truTV – Impractical Jokers Live Nitro Circus Spectacular
  • USA Network – Mr. Robot Live Digital After Show Hosted By The Verge
⇧ To the Top

Use of Snapchat

Winner:

Finalists:

  • Bravo – Jersey Housewives Nation Snapchat Stunt
  • Comedy Central – Snapchat Original Content Campaign
⇧ To the Top

Use of Social Platform

Winner:

Finalists:

  • Comedy Central – Snapchat Original Content Campaign
  • National Geographic Channels – MARS #CountdowntoMars Twitter Campaign
⇧ To the Top

Use of Twitter

Winner:

Finalists:

  • Turner Sports – Shaqtin’ A Fool
  • WWE
⇧ To the Top

Use of Video/Moving Image

Winner:

Finalists:

  • AT&T – DIRECTV NOW
⇧ To the Top

UX/UI Design

Winner:

Finalists:

  • USA Network – COLONYTV.COM
  • Verizon FiOS Mobile App
⇧ To the Top

Virtual Reality Content

Winner:

Finalists:

  • CONACO, MEC, Turner – AT&T and CONAN Comic Con 2016
  • National Geographic Channel – MARS “Make Mars Home” Digital Companion Site
  • USA Network – Mr. Robot Virtual Reality Experience
⇧ To the Top

Website Design

Winner:

Finalists:

  • AT&T – DIRECTV NOW
  • Comcast – XFINITY New Customer Purchase Flow
  • USA Network – COLONYTV.COM
⇧ To the Top

Website Redesign

Winner:

Finalists:

  • Comcast Digital – XFINITY My Account
  • Justice Network – JusticeNetworkTV.com
  • YES Network – YESNetwork.com
⇧ To the Top

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Tech Awards Finalists

Innovator of the Year

Winner:

⇧ To the Top

Rising Star

Winner:

⇧ To the Top

Cloud Solution

Winner:

Finalists:

  • CSG International – Ascendon
  • Adobe Marketing Cloud – How Adobe Primetime is powering TV’s digital transformation for brands and consumers alike
⇧ To the Top

Commercial Product, Service or Software

Winner:

Finalists:

  • Harmonic – Cloud-Native VOS Offerings: VOS Cloud Platform & VOS 360 Service
  • Mediamorph Platform
⇧ To the Top

Connected TV/Smart TV Solution

Winner:

Finalist:

  • Mariner xVu – Operational Analytics
⇧ To the Top

Engineer of the Year

Winner:

Finalists:

  • Mihai Dan Florea, Boingo Wireless
  • Belal Hamzeh, CableLabs
⇧ To the Top

New Product Award

Winner:

Finalists:

  • Harmonic – Cloud-Native VOS Offerings: VOS Cloud Platform & VOS 360 Service
  • Nextologies
  • Nominum – N2 Reach
⇧ To the Top

OTT/SVOD Support Product or Service

Winner:

Finalists:

  • Harmonic – Cloud-Native VOS Offerings: VOS Cloud Platform & VOS 360 Service
  • Interra Systems – Innovative Software-based OTT Monitoring Solution for ABR Content Delivery
  • MediaHound – NextQueue
  • Mariner xVu – Operational Analytics
  • Mediamorph Platform
⇧ To the Top

OTT/SVOD Service Product

Winner:

Finalists:

  • Starz – Direct-to-Consumer SVOD service
  • Turner – FilmStruck from Turner Classic Movies
  • The Weather Channel – Local Now
⇧ To the Top

Overall Tech Innovation Award

Winner:

Finalists:

  • CommScope – The New OM5
  • NBC News Digital – Virtual Democracy Plaza
  • Text100 for Adobe Marketing Cloud – How Adobe Primetime is powering TV’s digital transformation for brands and consumers alike
⇧ To the Top

R&D Team of the Year

Winner:

Finalist:

  • Boingo Wireless
⇧ To the Top

Tech Advertising Campaign

Winner:

Finalist:

  • BBC Worldwide North America – BBC.com for Boeing: “Technically Possible”
⇧ To the Top

Tech Partnership

Winner:

Finalists:

  • CommScope/Beam Wireless/Carolina Panthers Bank of America – Stadium Project
⇧ To the Top

Tech Team of the Year

Winner:

Finalists:

  • Altice USA – FTTH Team
  • Comcast Smart Home Engineering Team
⇧ To the Top

Technology Exhibit, Display or Stunt

Winner:

Finalists:

  • Crown Media Family Networks – Santa’s Wild Sleigh Ride Virtual Reality Roller Coaster
  • CableLabs – How Cable is Ushering The Arrival of the Near Future
⇧ To the Top

TV Everywhere/Authentication System

Winner:

Finalists:

  • Verimatrix – Harmonized Rights Management for Multi-DRM Video Services
  • WE tv App
⇧ To the Top

Wireless/WiFi Solution

Winner:

Finalists:

  • ARRIS –  ServAssure Alarm Central
  • Mariner xVu – Mariner WaveGuide
⇧ To the Top

REGISTER NOW

Questions? Contact Alex Virden – 301-354-1619 / avirden@accessintel.com

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