Trailer Awards – Call for Entries

Timeline
Entry Deadline: Dec. 10
Final Deadline: Dec. 17
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Welcome to Cablefax’s Trailer Awards, which recognize the most effective and buzz-worthy trailers promoting shows and series running around the world on cable, broadcast, mobile, the web and beyond.

This is your chance to gain recognition for promos and sizzle reels that entice viewers to watch and engage with their favorite shows (or soon-to-be-favorites). This program covers both creative categories as well as nuts-and-bolts marketing metrics related to tune-in, engagement and overall reach, allowing all the departments that contribute to well-packaged trailers to receive worthy recognition for this vital yet often overlooked marketing tool.

Who Should Enter?
Eligibility Requirements
Categories
How to Enter
Deadlines
FAQs
Sponsorship Opportunities
Contact Information

Who Should Enter

The Cablefax Trailer Awards are open to all cable networks and MSOs. In addition, PR, marketing and publicity firms and other show partners are eligible to compete on behalf of a cable client.

Eligibility Requirements

To be eligible, the trailer must have been created and/or aired on cable between November 1, 2013 and December 1, 2014. Some of the work must have occurred during this time, but it’s not necessary for it to have been completed during the eligibility period.

Enter Online

Questions: Please contact Mary-Lou french at mfrench@accessintel.com or 301-354-1851.

Categories:

  • Top Trailer
  • Top Network Sizzle Reel
  • Best Editing
  • Best Directing
  • Best Sound/Music Mixing
  • Best Graphics
  • Most Intriguing/Mysterious
  • Most Creative/Surprising
  • Most Viral/Shareable Online

Outstanding Trailer Promoting a:

  • New Show/Series
  • Returning Show/Series
  • Movie/Mini-Series
  • Documentary
  • Integrated/Cross-Platform Show/Series
  • Comedy
  • Drama
  • Suspense
  • Reality/Docu-Series
  • Sports
  • News/Public Affairs

How to Enter

For each entry, provide:

  • Brief summary that identifies objectives, intended audience, and any unique creative elements (max: 100 words)
  • Upload the Trailer or a link to view.  If trailer is posted on a secure website, please provide login information.

Deadlines/Entry Fees

Entry Deadline: December 10, 2014
Final Entry Deadline: December 17, 2014

Enter Online

All entries must be postmarked by Wednesday, December 10, 2014. Entries postmarked between December 11 and December 17, 2014, please add a $150 late fee per entry.

Entry Fees
The price of your first entry is $325. Each additional entry into any of the various categories is $250. Late entry surcharge of $150 per entry. Payment in full must accompany the entry. Entry fees are not refundable.

Frequently Asked Questions

  • How are the entries judged?
    Entries are scored by the staff of Cablefax Daily and a panel of outside judges. We evaluate your entry based on the criteria listed in this awards program, including quality of website, originality, creativity and success.
  • Who is eligible to win an award?
    The Cablefax Trailer Awards are open to all cable networks and MSOs. In addition, PR, marketing and publicity firms and other show partners are eligible to compete on behalf of a cable client.
  • How do I increase my chances of winning an award?
    By providing a succinct summary, video clips, testimonials and other supporting material.
  • When will I be notified about the status of my entry?
    You will be contacted by Cablefax staff regarding the status of your entry only if you are named a finalist in the awards program.
  • Is this awards program affiliated with any industry organizations?
    The CableFax Trailer Awards is an independent competition unaffiliated with any other cable organization. Your entries are held in strict confidence by the judges and Cablefax.

Sponsorship Opportunities

To sponsor Cablefax’s Trailer Awards, please contact Rich Hauptner at rhauptner@accessintel.com.

Questions

Please contact Mary-Lou french at mfrench@accessintel.com.

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