CableFAX Webinar:

Edgar Villalpando
Senior Vice President of Marketing
ActiveVideo Networks

Edgar joined ActiveVideo in 2008 and is responsible for global market strategy and product marketing for ActiveVideo®.  Edgar’s extensive media and consumer products experience includes executive positions with HBO and DIRECTV, and as Founder of THUMP, an agency that developed branded content through a combination of traditional and new media platforms.  With HBO, Edgar served as vice president, new media and business development for the programmer’s international group, with specific responsibility for expanding linear and new media properties into new territories.  Edgar previously had served as vice president, marketing for HBO, driving and managing international marketing and communications efforts for the HBO and Cinemax brands.  With DIRECTV,  Edgar first served as director of marketing and advertising with a focus on supporting the satellite provider’s new and international programming services within United States. Edgar began his career in advertising in the agency world, working on blue-chip brands such as Ford, Miller Brewing, Mobil Oil, Wesson Oil, and several other accounts.  He holds a B.A. in Psychology from UCLA. 

James Mumma
Executive Director, iTV Product Development
Comcast

James is responsible for setting the strategy and executing on the complete product lifecycle of iTV products to Comcast’s 17 million digital cable customers.  He led the launch of the first instance of the EBIF standard on a live MSO network in 2006 and went on to lead Comcast’s iTV platform deployment to now over 13M homes.  James is an active member of Cablelabs and CTAM working groups and also coordinates Canoe Ventures initiatives for Comcast.  Prior to joining Comcast, James held a number of consulting, product, and project management roles, specializing in eCommerce, web integration, personalization and financial services.  He has a BS of Industrial Engineering from Rutgers University and has an M.B.A. and Masters of Information Systems from Boston University.  He is also an active participant in CIC and the Saints Prison Ministry.  James currently resides in Southern New Jersey with his wife and three children.

Jim Turner
Senior Vice President, Product Management
Canoe Ventures

Jim joined Canoe in October 2009 to lead and manage the development of the company's interactive television and advanced advertising product strategy.

Jim brings a wealth of experience in the development and implementation of digital media product strategy in both broadcast and cable television. He was most recently Vice President, Product at Synacor, the leading white label supplier of web. services and digital media to the cable and telecommunications industries. Prior to Synacor, Jim was Vice President, Digital Media at A&E Television Networks where he led the development and management of the company's digital media properties across aU of the network's brands. Before joining-A&E, Jim was Founder and President of AvitageMedia, a consulting and production company for advanced television, interactive advertising, Internet, broadband, and digital.

Jim began his career at CBS where, as part of the CBS Technology Center, he was awarded two patents for the use of computers in music. Since then, he has held executive positions including SVP, Product at Women. com, EVP/COO of Astronet.com and VP Product Development for Kurzweil Music Systems. In the mid 1990s, Digital Equipment Corporation acquired Jim's CDROM production company to create Digital Media Studios. As GM/Executive Producer, Jim led the creation of some of the ftrst shopping, music, VOD and other interactive television applications.

Jim is active in a number of industry initiatives and organizations and serves in several roles for the National Academy of Television Arts and Sciences. Jim holds an MBA in Marketing and Masters and Bachelors degrees in Electrical Engineering.

Kevin Hurst
Director of Product Management
Ensequence, Inc.

Kevin is responsible for identifying and articulating the market and customer requirements for Ensequence’s product strategy. Once identified and codified into a product roadmap,  Kevin’s team works closely with engineering and marketing to deliver Ensequence products to Ensequence customers, which include some of the largest MSOs and Programmers in the United States. Kevin has been integral in the identification and development of the Ensequence iTV Manager platform, which is the world’s first product specifically designed to address the complete iTV development, delivery and management lifecycle. Prior to Ensequence, Kevin held numerous leadership positions in product management and marketing with companies providing solutions for digital media markets, including Apple, Iomega, In Focus and Digimarc. He received his BS from the University of Utah and his Masters from Portland State University. He resides in Portland, Oregon with his wife and two children.