On Monday, networks ABC
announced that they would include content ratings info for network TV programs viewed online
beginning in December. The broadcasters’ announcement got the approval of FCC chmn Julius Genachowski
and Rep/V-Chip and Children’s TV Act House author Ed Markley
Mediacom sued Georgia-based VoIP provider L2 networks
and its CEO, Kraig Beahn, for allegedly tapping into its network to sell Internet service. More about the spat here. At the Worldwide Developer Conference, Apple
showcased AirPlay Mirroring, which allows users to stream content from their Macs to Apple TV and AirPlay-compatible devices.
Comcast’s launch of Comcast Media 360 pushes the MSO’s Spotlight ad sales division into cross-platform advertising. During an interview, Andrew Ward, group VP of the new unit, tells Cathy Applefeld Olson why CM360 is a game changer
for Comcast advertising clients.