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| Awards Luncheon |
Late Entry Deadline: December 14, 2011
Awards Luncheon:
Spring 2012 NYC
Presented by: CableFAX
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CableFAX’s Best of the Web Awards is the industry’s top honor in the digital space, recognizing outstanding websites and digital initiatives among cable programmers, operators, vendors and associations.
The CableFAX Best of the Web Awards will also salute the cable executives behind the scenes who make these digital initiatives shine. The awards are presented by the most trusted information source in cable: CableFAX Daily and sister brand CableFAX: The Magazine. The winners and honorable mentions will be saluted during at an awards luncheon in Spring 2012 in New York City. Several awards may be given in each category to recognize the different goals and challenges between independent operators and larger operators, small and large networks.
Who Should Enter
The CableFAX Best of the Web Awards is open to all North American cable operators, cable programmers, associations and tech suppliers.
Categories
General and Campaign Categories
- Ad/Series of Ads
- App (for Smartphone)
- App (for Tablet)
- Authenticated Content Marketing Campaign
- Blog or Series of Blogs
- Community/Social Networking
- Contest/Online Games
- Corporate Social Responsibility/Education
- Digital Marketing Campaign
- Digital PR Campaign
- Editorial Excellence
- Email Marketing Campaign
- Online Newsroom
- Online Store/Merchandizing
- Original Content
- Podcast or Videocast
- Social Media Campaign
- Supplemental Web Content
- Use of Facebook
- Use of Twitter
- Use of Geo-Location (FourSquare, Gowalla, etc)
- Use of Video/Moving Image
- Virtual Tradeshow or Online Event
- Web Site Design
- Web Site Redesign
People Awards
- Blogger / Tweeter / Social Networking Facilitator
- Digital Hot List
- Video Editor/Producer
- Web Content Director
- Other (please enter an executive who is successfully leading your organization’s digital initiatives)
Best Overall Websites
- Cable Network - Small and Mid-Size (Fewer than 50mln subs)
- Cable Network - Large (More than 50mln subs)
- Cable Operator
- Official Show Website
- Regional/Local Programmers
- Technology and other Vendors
- Web Show
TV Everywhere Awards
- Best App
- Best Content Marketing/PR
- Best Portal Site (Distributor)
- Best Portal Site (Programmer)
- Best TV Everywhere Technology (Vendor)
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How To Enter
How To Enter Campaign Categories:
(Please enter online or mail your entry form and supporting material)
For each entry, provide a 1–3 page synopsis of your campaign that includes:
- Goals & Objectives of Campaign/Initiative
- Budget (all budget information is strictly confidential)
- Time Period of Campaign/Initiative
- Target Audience
- Research
- Strategy/Execution
- Evaluation of Success/Results/ROI
Eligibility Requirements
Eligibility Period for Campaign Categories:
To be eligible, the site, program or campaign must have been active (either in part or full) over the last 12 calendar months (between December 1, 2010 and November 1, 2011). Some of the work must have occurred during this time, but it’s not necessary for it to have been completed during the eligibility period. Your campaign/program can still be in progress in 2011 and beyond.
Eligibility Period for People Categories:
The achievements must have taken place in the past 12 months.
How To Enter People Categories:
(Please enter online or mail your entry form and supporting material)
Please provide a 3-page (not to exceed 2,000 words) summary of the digital media executives achievements related to the award category he or she being entered into. Also include a brief career bio and any supporting materials, such as testimonials, news coverage, etc. Be sure to justify why this person deserves an award with tangible examples, ie sales goals met; traffic increase due to improved editorial content, etc.
Information For All Categories:
At the beginning of your 2–3 page synopsis, include the following information for all categories:
- Category entered
- Title of entry
- Key contact for entry
- Organization submitting entry
Supporting Materials For All Categories May Include:
- Websites
- Clippings
- Photographs
- Magazines
- Video Links
- E-letters
- Newsletters
- Testimonials
- Print-outs of Web pages
When You Mail Your Entry, Send:
- Three copies of our entry form (per category entered)
- Ten copies of your synopsis (per category entered)
- Five sets of supporting materials (per category entered)
FAQs
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How are the entries judged?
Entries are judged by a panel of experts in the digital and entertainment marketplace, as well as by the staff of CableFAX Daily and CableFAX: The Magazine. We evaluate your entry based on the criteria listed in this brochure, including quality of website, originality, creativity and success. The “people” awards are judged on outstanding work behind the scenes.
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Who is eligible to win an award?
The CableFAX Best of the Web Awards is open to all cable programmers (independent and networks), Operators and Cable Associations. Additionally, PR, marketing and publicity firms and other show partners are eligible to compete on behalf of a cable client.
- How do I increase my chances of winning an award?
By providing a succinct summary, video clips, testimonials and other supporting material.
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When will I be notified about the status of my entry?
You will be contacted by CableFAX staff regarding the status of your entry only if you are named a finalist in the awards program.
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Is this awards program affiliated with any industry organizations?
The CableFax Best of the Web Awards is an independent competition unaffiliated with any other cable organization. Your entries are held in strict confidence by the judges and CableFax.
Deadlines/Entry Fees
Deadlines:
All entries must be postmarked by Friday, December 2, 2011. Late entry deadline is December 14, 2011. For entries postmarked between December 3, 2011 and November 14, 2011 please add a $175 late fee per entry.
Returning Entries:
Due to a large number of entries, CableFAX cannot return any entries or supporting materials.
Entry Fees:
The price of each primary entry is $300. If you are submitting a secondary entry of the same campaign into one or more categories the price will be $175 per entry. Late entry surcharge of $175 per category per entry. Payment in full must accompany the entry. Entry fees are not refundable.
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Sponsorship Opportunities
To advertise in the special issue contact publisher Debbie Vodenos at 301-354-1695; dvodenos@accessintel.com or associate publisher Amy Abbey at 301-354-1629; aabbey@accessintel.com.
Contact Information
Contact awards coordinator Rachel Isaman at risaman@accessintel.com
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Previous Winners
Click here for previous winners.
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