Use of Twitter
By
| March 8, 2013
Winner
WE tv – WE tv’s Miracle the Dog
The WE tv series "Tamar & Vince" has a very special cast member: Miracle the Dog. So naturally, the network gave him a Twitter account. The pup’s tweets are funny, entertaining and of course canine-focused. He’s even developed relationships with other pets on Twitter, like Kim Kardashian’s cat Mercy and Ice T and CoCo’s dogs Spartacus and Maximus. This clever play has helped WE tv’s social media presence increase 750% in 2012 compared to the year prior.
WE tv – WE tv’s Miracle the Dog
The WE tv series "Tamar & Vince" has a very special cast member: Miracle the Dog. So naturally, the network gave him a Twitter account. The pup’s tweets are funny, entertaining and of course canine-focused. He’s even developed relationships with other pets on Twitter, like Kim Kardashian’s cat Mercy and Ice T and CoCo’s dogs Spartacus and Maximus. This clever play has helped WE tv’s social media presence increase 750% in 2012 compared to the year prior.
Honorable Mentions
Current TV – Politically Direct – current.com and @current
ESPN – #WaleandStalleyOpenFT
ESPN – SportsNation Halo4 Bowl